CHALLENGES IN CREATING PRODUCTS AND SERVICES WITH THE INTERNET OF THINGS

Authors

  • Renan Costa De Liberal

DOI:

https://doi.org/10.63026/acertte.v5i3.227

Keywords:

Business. Technology. Internet of things. Research and development.

Abstract

This final project seeks to associate descriptive and analytical elements on the application of the Internet of Things (IoT) in the activities of the R&D departments of companies. The professionals working in these areas are responsible for creating new products and services in the age of connectivity provided by technological progress that can be seen as a social and economic revolution. However, despite the fascination caused by these achievements that increase the possibilities of use of raw materials and innovative designs in addition to the improvement of all aspects of logistics and marketing processes with a cost x benefit more attractive, you need to think about the potential risks of this permanent monitoring of the life of citizens in society. As the implementation of this technology can check the privacy and the right to freedom of consumption according to each one, we must reflect, and debate the entire legal framework that will consolidate this transformation in practice.

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Author Biography

Renan Costa De Liberal

Graduated in Business Administration from the Pontifical Catholic University of São Paulo. Master in Finance from Nova School of Business and Economics, Universidade Nova de Lisboa, Portugal. He works in the Financial Market and is a tutor in the Online Postgraduate Program at Faculdade Unyleya.

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Published

2025-03-25

How to Cite

De Liberal, R. C. (2025). CHALLENGES IN CREATING PRODUCTS AND SERVICES WITH THE INTERNET OF THINGS. ACERTTE SCIENTIFIC JOURNAL, 5(3), e53227. https://doi.org/10.63026/acertte.v5i3.227